Supply Chain Video Insights
These animated infographics are focused on informing the industry of current topics of interest throughout the cotton supply chain. The foundation of every Insights is the exclusive analysis of global data collected from a range of ongoing Cotton Incorporated research, supplemented with secondary data from credible industry and government sources.
Keep Consumers excited about denim jeans and move denim sales forward.
Examine how to optimize your omnichannel strategy.
Benefit from the spending power of the largest generation yet.
Explore ways to become more competitive in the marketplace.
Differentiate your brand with cotton performance offerings.
Offer performance technologies to help attract and retain new customers.
Uncover consumers’ primary purchase drivers to learn what motivates them.
Utilize Cotton Incorporated research to determine the best strategies to break brand loyalty in the activewear market.
Learn more about this consumer-driven trend and it’s evolution.
Gain insights into the world’s largest activewear market.
Dig deeper into the global concern about environmental change and what is driving today’s consumer.
Discover consumers’ preferences for eco-friendly fibers (in US) and the importance of marketing with the Seal of Cotton.
Learn ways to connect with consumers and their motivations to shop for sustainable products.
Denim jeans have long been a staple in consumer wardrobes, even as new styles such as athleisure gain popularity.
As rates of obesity rise around the world, consumers look for extended sizing, styles, and advertising to reflect their needs.
Since its advent in the 1990s, online shopping has transformed the retail apparel landscape.