For quality products containing
Introduced in 1973, the Seal of Cotton
trademark was created to provide a
visual reference for consumers to
identify products made of cotton.
program has grown
to include a
family of trademarks.
For quality products with at least 15%
cotton for consumer, institutional,
and industrial applications.
For quality products containing100% cotton.
Ideal for those who are passionate about
natural, sustainable products.
Today of consumers are
familiar with the trademark.
(Source: Cotton Incorporated’s Cotton Seal Awareness and Brand Equity Study (2012)
of consumers associate
the Seal of Cotton
(Source: Cotton Incorporated's Cotton Seal Awareness and Brand Equity Study, 2012)
Submit a quick, one-page Product Information
Sheet (PIS) as well as a sample of your product.
(All information is kept condential)
Once the PIS and sample are received and
approved, you will receive a license agreement
to sign and return.
After Cotton Incorporated signs o, a fully
executed copy of the agreement will be
returned to you.
Cotton Incorporated will then forward the
trademark artwork les to you in your
The last step before producing any packaging
and marketing materials that include the
Seal of Cotton trademark, is sharing the art
les with Cotton Incorporated to ensure the
trademark is properly presented.
We just require the
use of cotton!
What are the
Steps in Licensing?
How does the Seal help
manufacturers and retailers?
The Seal of Cotton is a powerful
consumer inuencer, as well as a highly
effective sales builder.
How does the Seal
It makes shopping easier by helping
consumers identify products containing
cotton, nature’s most versatile ber.
Contact Cotton Incorporated at one of the emails below
to request a licensing package.
Director, Strategic Initiatives
Program Assistant, Strategic Initiatives
Or contact your Cotton Incorporated Representative.
How Do I Get Started?
Are there geographical
restrictions on the use
of the Seal?
No. The Seal is available worldwide!
How can I take advantage
of the Seal?
Incorporate the Seal in your graphic
design. Use on materials to promote
your products like packages, signs,
etc. It is a symbol of quality.